Parma, Italy
+39 3409108261
marcogarozzo97@gmail.com
2023
Castel FC is an amateur football team based in Parma. I was responsible for the total rebranding, art direction and design, as well as the shirts and stickers. The medieval concept behind the rebranding derives from the name Castel and the need to combine a modern, elegant look with a very strong, almost religious spirituality and the cohesion of the players. The design combines illustrated patterns of flowers and leaves with simple typographic compositions, using handwritten, serif and Gothic fonts. The sombre tone and the photographic direction in churches and cemeteries reinforce the team's chivalrous identity.
Art Direction, Branding
Art direction, branding, tee design, social media, logo design, photography